Reach visitors who already want what you offer.
Oxto matches wine lovers to wineries based on atmosphere, taste, and vibe — not just ratings. Get in front of the right people before they ever leave the house.
Why Oxto
Discovery built on fit, not fame.
Most discovery platforms rank by popularity. Oxto ranks by match — connecting each visitor to the winery that fits what they're looking for that day. That means your winery gets in front of people who are already aligned with your experience, not just whoever happens to be browsing.
How It Works
Get listed in minutes.
No contracts, no complicated onboarding. Start free and upgrade when you're ready.
Create or claim your profile
Your winery may already be on Oxto. Search for it and claim it, or create a new profile from scratch — either way it takes minutes.
Go live on the platform
Your winery becomes discoverable on the map and in recommendations — matched to users whose taste aligns with your experience.
Upgrade to Oxto Verified
Get a fully built-out profile with a dedicated experience section, full photo gallery, the Oxto Verified badge, and visitor insights — so the right guests can confidently choose you before they even get in the car. See plans below →
Plans
Free listing or Oxto Verified.
Every winery gets a free listing. Oxto Verified is for wineries that want to be chosen, not just found.
Your baseline presence.
Create your profile and be discoverable to users browsing the map and discovery feed.
- ✓ Winery name, location, and basic info
- ✓ Short bio / description
- ✓ Limited photo uploads
- ✓ Atmosphere and experience snapshot
- ✓ Visible on the map and Discovery page
- ✓ Eligible to appear in Collections and Recently Saved
Get discovered. Get chosen.
Used by wineries that want to be chosen, not just listed.
- ✓Everything a free listing has
- ✓Enhanced visibility across Discovery and recommendations
- ✓Increased exposure across AI platforms — ChatGPT, Claude, Gemini, and more
We feed structured data directly into AI recommendation models, so your winery surfaces when people ask for the best nearby options
- ✓Dedicated experience section that drives visits
Show tastings, offerings, and what makes your winery worth choosing
- ✓Stronger, more complete profile that increases conversion
Stand out with richer content that helps users confidently choose your winery
- ✓Multiple locations supported
Have more than one tasting room? All your locations are included under a single Oxto Verified plan
- ✓Enhanced Oxto Edit with a more detailed, refined summary
- ✓Photo gallery (up to 25 photos)
- ✓"Oxto Verified" badge — builds trust with users
- ✓Visitor insights — track views, saves, and shares
- ✓Early access to new placement opportunities as Oxto grows
Be among the first to benefit from new discovery surfaces and visibility features
Ready to get in front of the right visitors?
It takes minutes to list your winery. Start free, upgrade when you're ready.